D-Link, decides to go all out with its new aggressive & competitive pricing strategy for Wireless N Routers. Beginning this year D-Link had shared its plans to concentrate further on strengthening its channel strength. Now moving further, D-Link has decided to increase its penetration in consumer space. As a result, D-Link has announced new & attractive pricing for its existing range of N standard wireless routers.
As per the new pricing strategy, the prices of D-Link N standard wireless router have been slashed by 20%. D-Link N standard wireless router includes model no. DIR-615, DIR-635 & DIR-655. Thus consumer can now enjoy the benefit of high speed wireless internet at affordable pricing.
“These days everything is going wireless. Customers today are demanding speedy internet & better coverage. N standard routers suffice all these requirements, as they offer high speed with better flexibility & scalability. Further, with this new pricing policy on N standard router we intend to make internet affordable for the masses” said Mr. Jayesh Kotak, VP-Product Marketing, D-Link (India) Ltd.
Mr. Kotak further added, “D-Link is known for its Value proposition. Our idea and mission has always been to make technology affordable for the mass market consumers and small to medium business, so that everyone can realize the benefits of technology. At the same time this new pricing policy will also allow us to reach-out to newer regions.”
D-Link Routers use Wireless ‘N technology’, which offers increased speed and range over the 802.11g/b standard. N standard wireless routers offer world-class quality and a variety of features and benefits, including Quality of Service (QoS), to prioritize high-bandwidth data such as video, audio, gaming and photos for faster transmission. D-Link Wireless N routers deliver significantly higher Wi-Fi speed and range when streaming data with the latest Web security technology (WEP, WPA and WPA2) and backward compatibility with previous wireless standards (802.11b and 802.11g).
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